Saske: Case Study #1 – Kamali Voice: African female – upbeat, clean, friendly Visual style: Cartoon cutout, show everything that is said Runtime: 1m +/- Voiceover: 110 words Pronunciation: SXAS: ‘SASS’ (x is silent), Saske: ‘SASS-kay’, Kamali: Ka Ma Lee Meet Kamali. Kamali is a farmer. She users her family ‘s mobile phone to post

Script: Saske – Case Study #3 Voiceover: Female: African accent Tone: Happy, upbeat Pronunciation: SXAS: ‘SASS’ (x is silent), Saske: ‘SASS-kay’, Mzee Dembe: ‘Em-Zee Dem-bay’ Words: 167   Meet Solomon. Solomon comes from a long line of grain millers. He is actually the very first to ever set up a website for the family business.

Case – Yusuf Notes: Voiceover: Female: Arabic accent (not too heavy) Tone: Happy, upbeat – NOT depressed/monotoned Pronunciation: SXAS: ‘SASS’ (x is silent), Saske: ‘SASS-kay’   Meet Yusuf. This latest blackout couldn’t have come at a worst time. He runs to the local maqhaa to charge his tablet and check on his feeds. Once back

Script: Saske – Case Study #12 Voice style: English, clean, up-beat Visual style: Cartoon cutout, show everything that is said Runtime: 1m30s +/- Voiceover: 124 words Pronunciation: SXAS: ‘SASS’ (x is silent), Saske: ‘SASS-kay’ Meet Niko. Niko has a family and works remotely as a software developer. He has just started receiving his paychecks online